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We have evolved from Henna, herbs and spices to the combination of nature and 21st century science to develop hair colour that performs to the highest standards and expectations of today’s modern women.

REF Hair colour limits the amount of chemicals used in the production of it’s products adding natural ingredients to enhance condition, shine and durability to our colouring system.

Key ingredients
  • ALOE VERA Long known for it’s healing and moisturizing properties, Aloe also brings antibacterial and soothing ingredients to the scalp during the process.
  • LOW AMMONIA With an average ammonia content of less than 2%, REF ensures proper lift and deposit ratios at any level of colour choice.
  • ANTI AGING Contains Thermus thermophilus – which is an effective, heat activated antioxidant that protects the hair and scalp from both UV-A and UV-B rays.
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Ref 1.0 Black Ref. 10.0 Extra Light Blonde Ref. 10.003 Bahia Natural Extra Light Blonde
Ref. Colour 1.0
Ref. Colour 10.0 Ref. Colour 10.003
Ref. 10.1 Extra Light Ash Blonde Ref. 10.2 Extra Light Pearl Blonde Ref. 10.21 Extra Light Pearl Ash Blonde
Ref. Colour 10.1 Ref. Colour10.2
Ref. Colour 10.21
Ref. 12.0 Special Natural High Lift Blonde Ref. 12.1 Special High Lift Ash Blonde 12.11 Ref. Colour
Ref. Colour 12.0 Ref. Colour 12.1 Ref. Colour 12.11
Ref. 12.21 Special High Lift Pearl Ash Ref. 12.3 Light Golden Blonde 2.0 Extra Dark Brown
Ref. Colour 12.21 Ref. Colour 12.3
Ref. Colour 2.0
20 Volume Peroxide-8oz 3.0 Dark Brown 4.0 Brown
TRIAL SIZE Ref. Colour 3.0 Ref. Colour 4.0
4.1 Ash Brown 4.3 Golden Brown 4.4 Copper Brown
Ref. Colour4.1 Ref. Colour 4.3 Ref. Colour 4.4
4.62 Brilliant Red Brown 5.0 Light Brown 5.00 Intense Natural Light Brown
Ref. Colour 4.62 Ref. Colour 5.0
Ref. Colour 5.00
5.036 Coffee 5.1 Light Ash Brown 5.12 Wenge
Ref. Colour 5.036 Ref. Colour 5.3 Ref. Colour 5.12
5.26 Brilliant Violet Red Light Brown 5.55 Intense Light Mahogany 5.66 Intense Red Light Brown
Ref. Colour 5.26 Ref. Colour 5.55 Ref. Colour 5.66
6.0 Dark Blonde Ref 6.00 Intense Natural Dark Blonde 6.003 Bahia Natural Dark Blonde
Ref. Colour 6.0 Ref. Colour 6.00 Ref. Colour 6.003
6.036 Dark Chocolate 6.1 Ash Dark Blonde 6.22 Brilliant Violet Dark Blonde
Ref. Colour 6.036
Ref. Colour 6.1 Ref. Colour 6.22
6.23 Jacaranga 6.3 Dark Golden Brown 6.31 Dark Golden Ash Blonde
Ref. Colour 6.23 Ref. Colour 6.3 Ref. Colour 6.31
6.4 Dark Copper Blonde 6.62 Brilliant Red Dark Blonde 6.66 Intense Red Dark Blonde
Ref. Colour 6.4 Ref. Colour 6.62 Ref. Colour 6.66
7.0 Blonde 7.00 Intense Natural Blonde 7.003 Bahia Natural Blonde
Ref. Colour 7.0 Ref. Colour 7.00 Ref. Colour 7.003
7.036 Milk Chocolate 7.1 Ash Blonde 7.23 Walnut
Ref. Colour 7.036 Ref. Colour 7.1 Ref. Colour 7.23
7.3 Golden Blonde 7.31 Golden Ash Blonde 7.43 Golden Copper Blonde
Ref. Colour 7.3 Ref. Colour 7.31 Ref. Colour 7.43
7.44 Intense Copper Blonde 7.53 Mahogany Golden Blonde 8.0 Light Blonde
Ref. Colour 7.44 Ref. Colour 7.53 Ref. Colour 8.0
8.00 Intense Natural Light Blonde 8.035 Cappuccino 8.1 Light Ash Blonde
Ref. Colour 8.00 Ref. Colour 8.035 Ref. Colour 8.1
8.3 Light Golden Blonde 8.31 Light Golden Ash Blonde 8.44 Intense Copper Light Blonde
Ref. Colour 8.3 Ref. Colour 8.31 Ref. Colour 8.44
8.46 Intense Copper Red Light Blonde 8.66 Intense Red Light Blonde 9.0 Very Light Blonde
Ref. Colour 8.46 Ref. Colour 8.66 Ref. Colour 9.0
9.003 Bahia Natural Very Light Blonde 9.035 Caffelatte 9.1 Very Light Ash Blonde
Ref. Colour 9.003 Ref. Colour 9.035 Ref. Colour 9.1
9.23 Birch 9.3 Very Light Golden Blonde 9.31 Very Light Golden Ash Blonde
Ref. Colour 9.23 Ref. Colour 9.3 Ref. Colour 9.31
9.43 Golden Copper Very Light Blonde Ref. Corrector- Blue 3.3 fl.oz. Ref. Corrector- Gold 3.3 fl.oz.
Ref. Colour 9.43 Ref. Corrector Blue Ref. Corrector Gold
Ref. Corrector- Green 3.3 fl.oz. Ref. Corrector- Neutral 3.3 fl.oz. Ref. Corrector- Orange 3.3 fl.oz.
Ref. Corrector Green Ref. Corrector Neutral Ref. Corrector Orange
Ref. Corrector- Red 3.3 fl.oz. Ref. Corrector- Silver 3.3 fl.oz. Ref. Corrector- Violet 3.3 fl.oz.
Ref. Corrector Red Ref.Corrector Silver Ref. Corrector Violet
Ref. Pearl Booster 3.3 fl.oz. Ref. Peroxide 1.9%/6 Volume Liter Ref. Peroxide 12%/40 Volume Liter
Ref. Corrector Pearl Ref. Peroxide 6 Volume Ref. Peroxide 40 Volume
Ref. Peroxide 3%/10 Volume Liter Ref. Peroxide 6%/20 Volume Liter Ref. Peroxide 9%/30 Volume Liter
Ref. Peroxide 10 Volume Ref. Peroxide 20 Volume Ref. Peroxide 30 Volume
ProPlex 01. Bonder 100ml ProPlex 01. Bonder 500ml ProPlex 02. Perfector 500ml
REF ProPlex 01. Bonder 100ml REF ProPlex 01. Bonder 500ml ProPlex 02. Perfector 500ml
ProPlex Introductory Kit ProPlex Try Me Kit REF Complete Colour Intro
REF ProPlex Hair Strengthener Salon Introductory Kit
REF ProPlex Try Me Kit
Intro Includes both Permanent Colour and Soft Colour
REF Try Me Intro Ref. Bleach Jar 500g/17.63 fl.oz. Ref. Bleach REFILL 500g/17.63 fl.oz.
REF Try Me Intro
Ref. Bleach w/ Jar Ref. Bleach REFILL
Ref. Colour Bowl Ref. Colour Brush Ref. Colour Chart
Ref. Colour Bowl Ref. Colour Brush Ref. Colour Chart
Trend Colour Techniques
Trend Colour Techniques