Nook Virgin 10.1 – Blonde Platinum Ash – 100 ml

An icy, ultra-light blonde with clean ash tones and platinum clarity.

Nook Virgin 10.1 Blonde Platinum Ash delivers a high-impact, platinum-inspired blonde with soft ash undertones that gently cool and refine the lightest levels. Perfect for toning pre-lightened hair or lifting to a pale, luminous finish, this shade neutralizes unwanted yellow while maintaining a natural, soft-looking result.

Like all shades in the Nook Virgin line, it features a vegan-certified, ammonia-free, PPD-free, and fragrance-free formula that’s ideal for clients with sensitivities. Infused with chia extract, vegan keratin, and organic sunflower oil, it strengthens delicate blonde strands while delivering precise, lasting tone and shine.

🌿 Key Benefits:
• Ultra-light platinum blonde with soft ash reflect
• Effectively neutralizes yellow for a crisp, cool finish
• Fragrance-free and gentle on sensitive scalps
• Restores softness and shine to lightened hair
• Clean, vegan formulation with professional performance

💡 Perfect For:
• Clients wanting a bright, icy blonde without brass
• Toning bleached or high-lift blondes to a neutral-cool finish
• Colorists who need a high-lift ash blonde that’s scalp-kind and effective

🧪 Usage Notes:
• Mix at a 1:1.5 ratio with Nook Virgin Developer
• Leave on for 30–35 minutes, or apply creatively for controlled toning